Sponsor Review & Giveaway: Güd by Burt's Bees


A short while ago the folks at Burt's Bees contacted me about their new line of products called Güd. It includes shampoo, conditioner, body spray, lotions, and soaps that sell for between $5 and $15 with a focus on fragrance and an upbeat whimsical marketing strategy. Their target audience seems to be the younger set, with their campaign relying heavily on Facebook and Twitter.

While still maintaining the "all natural" focus of Burt's Bees products (which, since 2008 has been owned by Clorox), because of the intense fragrance, there are synthetic ingredients. It still promises, though, to be free of parabens, pthalates, and petrochemicals, which I think is important. I tried looking this line up in the Skin Deep Database to see what their toxicity number is, but it's still so new that they don't yet have a rating. I compared their ingredient list to my current shampoo (Jason Natural Sea Kelp) and they have many ingredients in common, but the Güd shampoo actually has fewer ingredients. I had never looked up my Jason shampoo and it has an overall rating of 7! Yikes! I would imagine the Güd shampoo would have a similar or lower number, because there are fewer things in it.

There are three fragrances, Floral Cherrynova, Orange Petalooza, and Vanilla Flame. All three were pleasant, if a bit strong. Steve could smell the shampoo from the other room while I was in the shower, but it did mellow out within an hour. It also didn't give me a raging headache like many heavily scented products do. Performance-wise, I thought the shampoo and conditioner worked very well. My hair felt clean and soft. Overall, I think that this line is good (no pun intended) and is very comparable to other "natural" products at this price point. Because I'm usually not a fan of strongly scented body products I don't know that I'd buy it for myself, but if you're looking for scented products that may be safer to use than conventional products, they're worth a try.

The folks at Güd are offering to two A Life Sustained readers gift bags of Güd products to try. Just leave a comment to be entered in the random drawing to win. Get additional entries by sharing this giveaway via Twitter or Facebook. Just leave a separate comment letting me know that you've done so. Comments will be closed on August 26 and a winner announced shortly thereafter.

And the lucky winners are:

Pomegranategrl
"Very cool to be contacted. I'd be interested in trying it. I too have been using Jason products and Alba."

and

Erin @ Wild Whispers
"I'm curious too. Thanks!"

Thanks Güd!

Edited to add: Steve just tried the shampoo and conditioner and came out of the bathroom with rave reviews. He said that he feels really clean, he loves the scent, and it beats our current shampoo, hands down.

12 comments:

  1. Okay, are we counting people in their 40's as the younger set? If so then please count me in! If it helps I'm 17 in my head [and always will be].

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  2. I'd like to give it a try. While it is not my go-to for products, I like burt's bees and am interested in what they have come up with.

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  3. Haven't ever tried their products would love to see what the hype is about.

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  4. Well you've made me quite curious to try them out. :) Thanks, Courtney!

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  5. thanks for a great giveaway.

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  6. Very cool to be contacted. I'd be interested in trying it. I too have been using Jason products and Alba.

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  7. I'd love to give it a try - I'm in need of shampoo!

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  8. I'm a big fan of Burt's Bees and this giveaway is perfect for me :D

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  9. Commenting to enter! Crossing my fingers...

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  10. Also, sharing on Facebook...

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  11. Awesome! Thanks for the great giveaway!

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